Close Menu
News Sponsored story

Creamy Creation creates retort-free RTDs

Cream liqueur developer and manufacturer Creamy Creation has created a low-ABV, cream-based ready-to-drink (RTD) concept.

The latest offering from Creamy Creation is a retort-free, low-ABV, cream-based RTD, designed to tap into the growing space for drinks with lower alcohol strengths and convenient formats.

Jeroen Huiskes, innovation manager at Creamy Creation, said: “We know that not many creamy and indulgent RTDs have seen the light of day due to a special high-temperature heat treatment [retort] that has been required.

“This process is only offered by a limited number of co-packers, who typically have high MOQs, making the market entrance for low-ABV, creamy RTDs difficult and costly.

“Seeing there is a clear gap in the market, we came up with a solution and developed an innovative technology that only requires pasteurisation, which is readily available via co-packers in the global industry. This gives cream-based beverages an easier entry-to-market in the low-ABV space.”

Creamy Creation has designed a number of flavours to demonstrate its latest product development: Raspberry Chocolate, Hazelnut Latte, Caramel Fudge, Classic Coffee, Mocha Latte, Mango Carabao, and Limoncello.

Customers can customise the concept to fit their needs; the new product is available in dairy, vegan, malt, spirit, and wine-based variants.

Established in 1979, the B2B manufacturer has production facilities in the Netherlands and the US.

Last year, Creamy Creation brought out the first vegan-based product made with real cream of coconut. It also created a plethora of Asian-inspired products in January 2023.

It looks like you're in Asia, would you like to be redirected to the Drinks Business Asia edition?

Yes, take me to the Asia edition No