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Chapel Down partners with Kent Cricket
Chapel Down has partnered with Kent Cricket, giving spectators the chance to enjoy a glass of local English sparkling wine during matches.
Chapel Down, which is based in Tenterden in Kent, produces 1.5m bottles per year and announced the partnership with Kent Cricket during the 170th Canterbury Cricket Week, the oldest surviving cricket festival in the world.
Chapel Down CEO, Andrew Carter, said: “Our brand home is in Kent and we are delighted to be partnering with Kent Cricket this summer. Not only is it one of England’s first-class county clubs, it is also at the centre of our county’s sporting community. We are committed to supporting the game at both a national and regional level.”
Earlier this year, Chapel Down became the ‘Official Sparkling Wine’ of the England and Wales Cricket Board (ECB). The partnership will see Chapel Down’s sparkling wine offered to winning teams on the podium at all Men’s International, Women’s International and Domestic Finals.
Kent Cricket’s director of partnerships, Andy Griffiths, added: “It’s exciting to partner with another outstanding Kentish business in Chapel Down. Chapel already has a relationship with ECB, so it’s fantastic to see their commitment to supporting cricket at all levels of the game by becoming official partners of Kent Cricket.”
The partnership will see Chapel Down’s sparkling and still wines served across main bars and hospitality areas as well as being supported by advertising within the Canterbury grounds.