Luciérnaga wine brand supports educational project for vulnerable children

Luciérnaga, a wine brand developed by seven experienced companies working in the wine industry, has announced that it is donating money made from bottle sales to the VAJU project, which supports children from vulnerable sectors through its innovative educational program. 

The money collected from the sales of Luciérnaga will be donated so that children from vulnerable social sectors can be part of the project and relate to one another, no matter where they’re from, connecting through emotions.

YG Branding and Design Experts, Moondesk, UPM Raflatac, Casarena wineries and vineyards, MCC Global Labels, Zucamor and Revl.In have been established names in the wine industry for many years, and are contributing what they know how to best to channel the resources towards a unique cause.

The companies want to make a change in the world, the vision of which will be outlined at this year’s edition of the WSVF Wine & Spirits Virtual Fair.

“In 2020, Coronavirus forced us to stay home and showed us how our everyday lives impact on the environment. A few months went by and the sky looked clearer and free of pollution, and waste reduction was really evident. Humans are responsible for taking action and making progress sustainable.” The brands said in a release.

To find out more and register for the free event, simply follow the link here.