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Champagne Mumm’s RSRV Club launches in HK
RSRV Club, the membership programme exclusive to the RSRV range of Champagne Maison Mumm, is being launched in Hong Kong.
Two celebrated fine-dining establishments in town have partnered with the brand and created special pairing menus with the Champagnes.
As Maison Mumm’s finest top-end cuvées, the RSRV range in Hong Kong comprises a collection of four Grand Cru Champagnes.
The RSRV club aims to provide unique experiences and exclusive offers to enrolled members via a dedicated private website and app. The interactive platform allows members to attend workshops provided by Maison Mumm and discover the stories behind the Champagnes. They also receive exclusive access to pairing menus, Champagne tastings and much more. The club will also collaborate with different experts regularly.
To kick off the programme, Arcane and Le Pan have launched two different gastronomic experiences dedicated to the Champagne house. The two pairing menus will feature the restaurant’s signature dishes as well as new creations crafted by their head chefs, Michael Smith and Edward Voon. Priced HK$2,280 and HK$2,380 respectively, the menus are inclusive of four glasses of RSRV Champagnes.
Click here for more information about the club with the sponsor code “RSRVHK”.