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Button creates Johnnie Walker blend
Johnnie Walker has created John Walker & Sons signature blend Vodafone McLaren Mercedes edition.
It is part of the “Step Inside the Circuit” global campaign for the Johnnie Walker sponsorship of the Vodafone McLaren Mercedes F1 Team.
It is available exclusively at Shanghai’s Johnnie Walker House, which is the first whisky embassy and Johnnie Walker boutique outside of Scotland.
Formula 1 world champion Jenson Button visited Shanghai to begin the process of making the blend.
Nick Morgan, Diageo’s head of Whisky Outreach and blending expert, was onsite to guide Button through the process.
The whiskies selected by Button will serve as a foundation for Johnnie Walker’s master blender, Jim Beveridge, to build upon.
Bereridge will be 20 bottles creating in Scotland.
As a tribute to Button and the Vodafone McLaren Mercedes F1 Team racing achievements, Johnnie Walker will present Button with one of the limited edition bottles.
Owners of the limited edition will be entitled to an invitation to Johnnie Walker’s “Step Inside the Circuit” experience with Vodafone McLaren Mercedes, enjoying hospitality and behind the scenes access at a Formula 1 race of their choice.