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BUBBLES comes to market
“No Champagne wannabe” BUBBLES fizz is the new range from Australian brand yellow tail to hit the UK shelves.
The two sparkling wines, which come in white and rosé cuvées have been produced to capitalise on the growing sparkling wine trend in the UK market.
BUBBLES has already found listings with UK supermarkets including Asda and Tesco’s Wine Club. Angus McPherson, export sales manager for Casella Wines, whish producers the yellow tail brand, said: “The introduction of the yellow tail BUBBLES range complements a growing movement towards sparkling wines in the UK.
“According to AC Nielsen, the sparkling category has shown growth of over 6% this year. We look forward to growing this segment further as the range hits supermarket shelves.”
Made by the Charmat method, the wines proudly claim to be “no Champagne wannbes. This is sparkling bubbly goodness ready to brighten up ordinary moments every day.”
Jane Parkinson, 28.09.2009