Former Rémy Cointreau exec joins Nimbility in Japan
Nimbility has appointed Manuel Rodrigues as its new head of Japan, based in Tokyo, who will take on responsibility for all the agency’s business in the territory.
Rodrigues joins Nimbility following 10 years of experience in the drinks industry in Tokyo with previous positions as head of prestige at Rémy Cointreau Japan and general manager of Sarment Japan.
He plans to build the Japanese market into a cornerstone for the company in the coming years and decades. He said of his new appointment: “Joining Nimbility marks an exciting chapter in my professional journey. As a company committed to innovation and excellence in the beverages industry, Nimbility provides a unique platform to support brands to grow and shape market trends. I look forward to contributing with my expertise and passion to this dynamic team, exploring new opportunities in a thriving market.”
Rodrigues brings with him a depth of industry, market and management experience in Japan and will be driving significant growth for Nimbility and for Nimbility brands in this essential market, the agency said.
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His primary effort from day one will be to support Nimbility’s importers in Japan and to collaborate day-to-day to build our brands in the market.
“Japan is one of the most complex and consequential drinks markets on Earth,” said Ian Ford, co-founder and CEO of Nimbility. “Nimbility has been active in Japan from the time of our founding in 2018, and our work has all been a preamble to now establishing a permanent presence in this essential market. We have known Manuel for years and are thrilled that he will lead Nimbility into this next great new chapter in Japan.”
Rodrigues began his career as a sommelier and beverage director, and working across Asia and the Middle East in venues including the Burj al Arab and The Atlantis in Dubai, The St. Regis in Singapore, and the Grand Hyatt Hotel Tokyo.
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