German wine exports grow in volume but value holds steady
In 2024, German wine exports increased by 3% in volume to 1.2 million hectolitres, while export value remained steady at €384 million.
According to the German Wine Institute (DWI), German wine exports in 2024 saw a 3% increase in volume, reaching 1.2 million hectolitres, while the export value held steady at €384 million. This resulted in an average price decrease of €0.11 per litre, bringing it to €3.24.
Monika Reule, managing director of the DWI, noted a global shift towards white wine consumption. With 69% of Germany’s vineyards dedicated to white grape varieties, the country is well-positioned to meet this demand. However, Reule highlighted the intense competition from other wine-producing nations that often have lower production costs, contributing to the decline in average export prices.
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In the United States, Germany’s primary export market, the average price per litre rose by €0.22 to €4.75 in 2024. Despite a 5% decrease in export volume, the total export value remained stable at €63 million, accounting for one-sixth of Germany’s total wine export revenue.
The Netherlands emerged as the second-largest market for German wine exports, surpassing Norway. Exports to the Netherlands grew by 18% in volume and 8% in value, totaling 170,000 hectolitres worth €36 million.
Poland also demonstrated dynamic growth, with German wine exports increasing by 8% in volume to 118,000 hectolitres and 16% in value to €28 million. Over the past decade, the value of exports to Poland has quadrupled, and the volume has tripled.
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