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Concha y Toro goes for growth
By Louis ThomasSouth American wine giant Viña Concha y Toro has posted its 2024 results, with a reported 14.5% year-on-year increase in the company’s overall sales value and further growth forecast for this year.
Viña Concho y Toro oversees brands including Cono Sur, Almaviva and Don Melchor in Chile, as well as Trivento in Argentina and Bonterra Organic Estates in California.
During Q4, revenue growth for the company was 9.1%, and 4.7% in terms of volume – the 14.5% increase in sales meant that the value reached CLP$958.6 billion (equivalent to around £78.9m). As db previously reported, Concha y Toro’s Q4 sales rose by CLP$282.9bn (£23.3m), though the company’s beer segment, especially thanks to the company’s stake in craft brewery Cervecería Kross, was one particular driving factor.
However, the company’s wine portfolio also fared well, with sales in this segment growing by 4.1% in volume in 2024.
One particular star performer for Concha y Toro was its Casillero del Diablo, the value of which grew by 19.8% over the course of the year, especially in Q4, when its value grew by 17.5% in the run-up to Christmas. The alcohol-free sparkling Casillero del Diablo Zero, made from Chardonnay sourced from Chile’s Central Valley which was vinified and then de-alcoholised, entered the UK market in late 2024.
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Trivento, which is produced by Concha y Toro’s Argentine subsidiary, grew by 9.5% in value.
2025
At the latest investor relations presentation, Viña Concha y Toro CEO Eduardo Guilisasti offered a one word summary of his view on the company’s outlook for 2025: “Growth.”
Indeed, Concha y Toro’s forecast is a 3-8% rise in volume this year.
“We believe that our company is very well prepared for growth and we need to go out and look for that growth, growth that is mainly supported by the development of innovations,” said Guilisasti. “Opportunities will arise, and Concha y Toro has the firm decision to go out and seek opportunities. We are not only pursuing an organic growth plan with new origins, as I have mentioned, but also considering opportunities arising.”
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