News

Moët Hennessy launches first airport Les Caves de Champagne in Taiwan

20 December 2023 By Eloise Feilden

Moët Hennessy Travel Retail, in partnership with Everrich, has unveiled its inaugural Les Caves de Champagne at Taiwan Taoyuan International Airport.

From left to right: Patricia Wang, Vice President, Merchandising of Ever Rich Duty Free; Pamela Pan, Vice President, Operation of Ever Rich Duty Free; Yang Wei-fuu, Chairman, Taoyuan International Airport Corp (TIAC); Laurent Boidevezi, President, Moët Hennessy Asia Pacific, Travel Retail & Private Sales; Kevin Chiang, President, Ever Rich Duty Free; and Pierre Henry Faye, Sales & Business Development Director, Moët Hennessy Travel Retail Asia Pacific

The store was officially opened with a launch ceremony on 7 December.

Les Caves de Champagne showcases Moët Hennessy Travel Retail‘s most renowned Champagne brands, including the iconic Armand de Brignac, Dom Pérignon, Veuve Clicquot, and Moët & Chandon within Taoyuan International’s terminal.

The new Moët Hennessy dedicated Champagne store in Taiwan airport will also offer tasting sessions to travellers.

Adding a touch of exclusivity, Les Caves de Champagne also offers consumers an opportunity to personalise their Champagne bottles through an engraving service, in a bid to elevate its gifting service.

This bespoke Dom Pérignon experience is an invitation to personalise unique vintages, aligned with the brand’s iconic codes, ensuring a differentiated and high-standing personalisation offer. Relevant for any gifting occasion, this all-year-long multi-product offer caters to diverse preferences of consumers.

LVMH-owned Moët Hennessy has collaborated with Everrich, Taiwan Taoyuan International Airport’s duty free shop, in order to create Les Caves de Champagne.