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London craft brewery Five Points raises £750,000 for Hackney taproom
East London brewery Five Points Brewing Co. has surpassed its £750,000 crowdfunding target in just over a month.
Ed Mason and Greg Hobbs, founders of of The Five Points Brewing Company. (Photo: Five Points)
Five Points has attracted more than £920,000 of investment from 1,250 donors on crowdfunding platform CrowdCube, and said it plans to put the money towards “state-of-the-art new brewhouse equipment and fermentation tanks,” which co-founder Ed Mason hopes will treble the brewery’s production capacity and bringing their sales up to six million pints per year.
Mason added that the funds will also go towards launching Five Points’ first taproom in Hackney’s Pembury Tavern.
Five Points became the latest craft brewer to raise capital through crowdfunding last month, incentivising potential investors with rewards including a 25% discount on both products purchased online and in the proposed Five Points taproom, and free pints for people celebrating their birthday.
Speaking at the time of the launch, Co-founder and managing director Ed Mason said that Five Points’ ethos centres around “a commitment to the community, and the prospect of inviting the community to join us on our journey is really exciting.
“What we love about crowdfunding is the ability to welcome on board 100s, maybe 1,000s of passionate beer lovers who will be literally invested in the success of our company.”