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Borough Wines to open tenth store
Borough Wines is set to open its tenth London store, in Turnham Green, this month as it spreads across the south-west of London.
Borough Wines Battersea store opened in May 2017
The new shop will include a bar in one corner in addition to the main retail outlet, as well as a tasting room where it can host events and pop-ups, co-director Corinna Pyke said.
“We want to do more tasting events as people are already asking for that,” she told db.
Borough Wines’s barrel refill system in its Battersea shop
The wine list is likely to be similar to its Battersea store, with a strong organic, biodynamic and natural wine selection, as well as spirits and craft beer. It will also offer its well-known refill-from-the-barrel system.
The latest store follows hot on the heels of Borough Wines Battersea Park Road, which opened as the retailer’s first foray into South London in May, situated close to the new development at Nine Elms and Battersea Power Station. Two more shops within the M25 are currently being planned, in addition to two “substantial” Borough Wines Corners, the largest to date and one the first to feature in a wine bar, in Newcastle and Bristol. Pyke said these two retail concessions, set to open in September, helped extend the brand’s footprint further afield without taking the focus away from London, and brought its total Borough Wine Corner to 16.
The retailer opened first shop in Borough Market in 2002, and now comprises ten shops across London, including Hackney, Dalston, Stoke Newington, Kensal Rise, Clerkenwell, and Islington. It also operates a wine and book shop in Hastings, and supplies Borough Wine Corners across the UK through the rebranded wholesale business, Borough Wine Imports which was relaunched in January to bring together all of the wholesale business, by uniting its gastro-pub, bar, venue and restaurants business, Expression du Terroir and the Borough Wine Corners retail concession supply.
Pyke said the wholesale side of the business had “turned a corner” following the work in the last six months, and the retailer was championing a new sustainable kegged wine system, as well as a more premium range of organic wines in addition to its house wines.