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Napa Valley toasts successful auction
The Premiere Napa Valley auction saw “feverish” bidding for the specially created lots of wines drive the sale to a US$4.2 million total.
The majority of the wines sold at the sale – 189 lots out of 217 or 87% – were from the much-anticipated 2015 vintage.
This year also saw the launch of a new online component to the sale, with international bidders having the chance to bid on 45 lots before the actual auction on Saturday 25 February.
Napa Valley Vintners reported that 270 accounts were created all over the world and the online sale contributed $500,000 to the overall total.
Top-selling lots included wines made by Scarecrow, Silver Oak Cellars, Robert Mondavi, Honig Vineyard, Stag’s Leap Wine Cellar, Dalla Valle and Staglin Family Vineyard.
“We’re thrilled with the outcome of this year’s Premiere Napa Valley,” said Michael Honig, chair of the NVV Board of Directors and president of Honig Vineyard & Winery.
“It’s been more than 20 years since the NVV created America’s first barrel futures tasting and auction for the trade. As the industry leader, we cannot rest on our longstanding success. We want the Premiere Napa Valley brand to be coveted around the world. Our purposeful, strategic decision to sell more of this year’s lots exclusively online was a major step toward achieving this goal.”