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Armit adds first English wine to portfolio

Armit Wines has added the fledgling Digby Fine English wine range to its portfolio, the first English wine producer to be welcomed into its ranks.

Digby Fine English is the first English producer to be added to Armit Wines’ portfolio

Launched in 2013, Digby sources grapes from across the English countryside, typically Kent, Sussex and Hampshire, to produce its range of English sparkling wines using Pinot Noir, Pinot Meunier and Chardonnay varieties.

Its range currently includes a 2009 Reserve Brut and 2009 Rosé Brut, with a 2010 Vintage Brut and 2010 Blanc de Noirs set for release.

“At Digby, our Principle of Quality extends not just from aiming to make best-in-class English fizz, but to doing business in a best-in-class way as well”, said Trevor Clough, co-founder and CEO at Digby Fine English. “When it comes to distribution here in our home market, there could be no better strategic partner for us than Armit Wines. Why? Because of their people. They are discerning, creative, inspiring, practical, engaging. It’s a smart partnership to help Digby forge our way as the English Sparkling Wine category starts to become world famous.”

Digby Fine English is the first English producer to be added to Armit’s portfolio, which also includes Gaja, Tenuta dell’Ornellaia, Tenuta San Guido and Bruno Giacosa in Italy as well as Châtau Lafleur and Domaine Leflaive in France.

“We have been looking for a long time for the right partner to proudly represent England in our Portfolio”, said Jacques-Etienne le Clerc, Buyer at Armit Wines. “I believe that Digby has not only a fantastic product but also the drive to carve out a serious future here in the UK. We are very excited to increase our sparkling range and have Digby alongside already well established names such as Pierre Gimonnet in Champagne and Domaine Huet in the Loire”.

The wines will be available from Armit Wines from 7 March and will be poured at the London Wine Trade Fair in May.

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