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News
Pol Roger marks eventing tie-in
Champagne Pol Roger has introduced a limited edition gift box in the UK to celebrate its support for two major international equestrian events this year.
As official Champagne sponsor to both the Land Rover Burghley Horse Trials 2015 and the Longines FEI European Eventing Championship 2015 at Blair Castle, Pol Roger has launched a special edition box for its Brut Reserve, which will be available exclusively at Waitrose.
The two sponsorship deals mark a major investment by Pol Roger, with Burghley expected to attract over 160,000 visitors over four days in September. Just a few days later, Blair Castle will bring together around 80 competitors from 16 countries as the final opportunity for European nations to qualify for the Rio 2016 Olympic Games.
Sitting alongside Pol Roger at Blair will be Islay single malt distillery Kilchoman, which will sponsor a “Kilchoman Moment of the Day” throughout the four day event.