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European beer bloggers set for London

Molson Coors has been revealed as the lead sponsor for the first conference of the European beer blogger community, which is taking place in London between 20-22 May.

The conference will see up to 90 of the most influential bloggers on beer in Europe join with industry representatives to discuss the health and diversity of the beer market, share tips on blogging and the use of social media, and get the chance to try beers matched to complementary food.

Steve Wellington, master brewer of Worthington’s, and Stuart Howe, master brewer at Cornish brewery Sharp’s, are both contributing special brews for the conference dinner to be held on Friday 20 May.

Scott Wilson, director of communications and public affairs for Molson Coors, who will be the keynote speaker at the event, says of the conference: “Molson Coors is delighted to be able to help bring beer bloggers together with industry figures.

"That so many bloggers from across Europe are coming to this conference is a demonstration of the vitality of the beer market, which continues to inspire people to get online and let others know their often robust opinions. We must unite the entire industry if we are to continue to innovate and help boost beer sales.”

Alan Lodge, 13.05.2011

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