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News
IWSC partners with WinesDirect
The International Wine and Spirit Competition (IWSC) has signed a partnership deal with wine comparison website WinesDirect to promote medal-winning wines to consumers.
WinesDirect’s IWSC page will include Trophy, Gold, Silver, and Best in Class wines sold in the UK, along with tasting notes, stockists and prices.
Medal-winning wines can be searched for by colour, price, country, region, grape variety or retailer.
“This initiative further highlights our intention in promoting the quality and excellence of some of the world’s best wines by making them more accessible to the UK consumer,” said IWSC marketing manager David Kelly.
“We are very pleased to partner with such a prestigious international competition,” said Jon Rebuck, co-founder of WinesDirect.
To have IWSC medal winning wines on the website further helps consumers choose wines of quality, along with where they can be purchased for the best price,” Rebuck added.
WinesDirect offers price comparisons from many of the UK’s largest wine merchants and supermarkets.
Lucy Shaw, 04.04.2011