Summer sales pull in fine wine punters

Following db‘s report of Farrs record-breaking response to its summer sale, Berry Bros & Rudd is now recording a surprisingly strong reaction to its August offers.

The famous British wine merchant hit its budget by the end of last week, less than two week’s since the offers were introduced in the month-long sale.

"There are around 150 lines in the sale and it runs until the end of August but already the response has been better than we thought – we did our budget by the end of last week," Berry Bros & Rudd sales director Simon Staples told the drinks business.

He wondered whether the rush on wines was due to Berry Bros & Rudd customers taking holidays earlier this year to escape the unsettled weather.

Offers from the merchant include:

2003 Lynch Bages, 5ème Cru Classé, Paulliac (£600 per case down from £740)

2006 Nuit-St-Georges, Les Terres Blanches, 1er Cru, Patrice et Michele Rion, Burgundy (£330 per case down from £440.40) 

2002 Volnay, Clos des Chenes, 1er Cru, Jean-Michel Gaunoux, Burgundy (£299.40 per case down from £451.80)

2004 Gevrey-Chambertin, Mes Favorites, Domaine Alain Burguet, Burgundy (£299.40 per case down from £428.40)

2006 Volnay, Vieilles Vignes, Nicolas Potel, Burgundy (£190.80 per case down from £292.80)

2004 Cote-Rotie, Les Becasses, Michel Chapoutier, Rhone (£299.40 per case down from £375)

Patrick Schmitt, 13.08.2009