Pretty and pink

Pretty Gorgeous, a rosé from the south of France, has been released onto the UK market. Alain Grignon has produced the blended Languedoc wine for the 25-45 female market.

UK sales manager for the wine Peter Crameri, believes the target market will “love” the wine, thanks to its winning combination of being “beautifully made in France, a fruity rosé, and a really eye-catching label. What’s more,” he adds, “the quality of this wine at its RRP £5.99 price point should ensure repeat purchase.”

The wine is a blend of 85% Cinsault and 15% Muscat à Petits Grains.

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