TastingBuddy teams up with Brintex

TastingBuddy has teamed up with the London International Wine Fair organiser, Brintex, to develop an eCatalogue for next year’s show. The project, imaginatively titled ‘the list’ will allow visitors to download details of over 30,000 wines on show.

Visitors have access to full details of all the wines prior to arriving at the show – TastingBuddy claims that this enables visitors to plan their time more effectively. LIWF director James Murray explains, “with so many wines now on offer, The List will make the Fair that bit more navigable and will make even the briefest visit commercially worthwhile.”

Ben Grant, 5/12/07