Brown Brothers joins Fells

Australian producer, Brown Brothers, has joined UK agent Fells.

A long-established producer in Victoria – it was founded in 1889 – Brown Brothers is one of Australia’s leading family-owned wine companies and will be distributed in the UK exclusively by Fells from 1 September this year.

Duncan Brown, export manager for Brown Brothers said; “We are delighted to be joining Fells which has a number of really exceptional family-owned wine producers from around the world in its portfolio. Fells has a well-earned reputation for developing premium wines in the UK and will be instrumental in re-building our brand across all market channels.

“We would like to thank PLB for their work over the last four years, managing our brand through challenging transitional conditions.

Steve Moody, managing director of Fells, added: “We are delighted to welcome Brown Brothers to our portfolio. As a premium, five-star Halliday, family-owned producer, they are a perfect fit with us and we are immensely proud to be taking on the responsibility for their wines from September this year.

“I am confident that Fells will further develop the sales of Brown Brothers, alongside the leading producers that we represent

The addition of Brown Brothers bolsters Fells’ Antipodean portfolio which already includes Tyrrell’s and Torbreck from Australia and Te Mata and Seifried Estate from New Zealand.