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Pitt and Jolie enlist Perrin for new rosé
Brad Pitt and Angelina Jolie have partnered with the Perrin family to produce a new label from the famous couple’s Provençal estate, Château Miraval.
The first wine from the joint venture – which will be signed “‘Bottled by Jolie-Pitt et Perrin” – will be released in March this year.
Marc Perrin, owner of Château de Beaucastel, has been working with Pitt and Jolie on a rosé and white wine from the 2012 vintage at Miraval, which is based within the Côteaux Varois-en-Provence and Côtes de Provence appellations.
Pitt and Jolie reputedly bought the estate for US$55 million, and already produce a Provençal rosé called Pink Floyd to celebrate an association with the band – Château Miraval installed a recording studio behind the cellars in the ’70s which Pink Floyd used to record The Wall.
Previous owner of Château Miraval, US businessman Tom Bove, had leased the 500-hectare property – including 30ha of organically-run vineyards – to the celebrity couple in 2008, before selling it to them in 2011.
Château de Miraval
Pitt-Jolie are investing in replanting and grafting new varieties on existing rootstocks as well as investing in upgrading the cellar which was last renovated in the early 1990s.
As well as a rosé, Miraval produces a white wine called Lady Jane.
The new partnership with Perrin will yield a further white wine too, which is expected to be release in the summer this year.